Not all diamond deals are equal. This article helps you spot true value by evaluating the 4Cs wisely. Learn to prioritise the right cut grade, choose colour and clarity combinations that maximize brilliance and cost-effectiveness, and recognise pricing quirks like “magic number” carat jumps. The result? A gorgeous ring that doesn’t overpay for features you won’t even see. https://dgmnews.com/posts/understanding-the-4cs-of-diamonds/